Jiří Vávra

Jiří heads Deloitte Next, where he focuses on innovation and business strategy of innovative companies. As a marketing expert, Jiří has crafted communication strategies for notable brands such as Škoda Auto, Pepsi, Staropramen, Albert, Nivea and others. Jiří is an author who, alongside his sister, published the book ‘Czech Beer Tales’ and produces a podcast. As a mentor, Jiří offers valuable advice not only on technology projects but also on marketing and creative approaches to engage customers.

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